End of Show Report

News-style five-minute video summary of the event.

Benefits:

  • Often the most popular video because interested parties only want a five-minute highlight of the entire conference.
  • Recap of the event can be written to align with customer’s editorial and marketing goals.
  • Highlights influencers who appeared in Thought Leader Interviews. Teases additional content.
  • Influencer appearances reinforce implied endorsement of customer brand.
  • Alternatively, a preview video can be created before the event to pique people’s interest in the upcoming event.

Pair this with:

Samples:

VMworld: End of Show Report – Produced for client Trend Micro

Black Hat: End of Show Report – Produced for client Tenable

RSA Conference: End of Show Report – Produced for client Tripwire

Preview video: Nine Trends to Watch Out for at RSA Conference 2015 – Produced for client Tenable